There’s more than Montañita

Explore Seven Other Fantastic Towns on Ecuador’s Ruta del Spondylus

Tonchigue, Ecuador
Tonchigüe, Ecuador. Photo by Kali Kucera (2007).

Ecuador’s Ruta del Spondylus is a spectacular stretch of coastline where the Pacific’s mothering waters kiss sandy shores, a route on which each town conveys its distinct personality and charm. 

As an expert bus traveler who’s explored these coastal hideaways, I can assure you that some blissful experiences are waiting for you beyond the well-trodden paths of Montañita, Puerto López, and Canoa. With their unique attributes, these seven beach towns are not just pit stops, but destinations in and of themselves worth savoring every moment—each offering a taste of Ecuador’s rich culture, stunning biodiversity, and fascinating history.

I’ll describe each of my top seven picks in a little more detail, as well as offer transportation advice how to get there and around.

#1. AYAMPE: Serenity of the Sea

Sunset over Ayampe
Sunset over Ayampe. Photo by Kali Kucera, 2007.

Closest to Montañita and yet a world of difference away is Ayampe, a tranquil village that embodies the laid-back ethos of Ecuador’s coastal lifestyle. Famous for its stunning backdrop of lush green hills and a pristine beach that invites you to dial down and chill, this is a must-visit for those looking to unwind. 

The reason it’s so markedly different from nearby Montañita is that sitting right between them is a coastal mountain that acts a a physical barrier, blocking out Montañita’s noisy clamor.  The mountain has a thick forest draping its slopes and provides the leeward shade and tranquility that hangs over Ayampe. The coastal road goes into and around the mountain without any problem, and then you spill out into Ayampe’s more serene climate.

The beach here is renowned for its soft waves that make it better for swimming than surfing. Thanks to its lesser-known status, Ayampe retains its charm and authenticity, drawing in visitors looking for a peaceful escape from the louder beach towns.

This idyllic area is also a gateway to lush tropical dry forests, where nature lovers can explore trails that showcase a diverse range of wildlife, including monkeys and colorful bird species.

Another delightful highlight is the local cuisine; fresh seafood prepared with homegrown ingredients sets the culinary experience apart, like the corviche, a deep-fried plantain filled with tuna and peanut butter.  Sounds weird, but trust me, it’s suprisingly scrumptious.

Reservable tickets are not yet available to get to Ayampe, but no worries.  You can get as far as Olón or Montañita coming from Guayaquil with an advance reservation, and then once in those towns, simply hop on the next passing bus that takes just an extra 20 minutes to get to Ayampe. 

If you’re coming from the north, you can get as far as Puerto López from Quito with an advance reservation, and then again, hop on the next passing bus going south for about 30 minutes to Ayampe.

You can also reserve a private shuttle to get you door to door from any location you’re at.

#2. MANTA: The Cultural and Entertainment Hub

MANTA (17427130779)
Agencia de Noticias ANDES, CC BY-SA 2.0, via Wikimedia Commons

Manta ascends from being just a beach town; it is Ecuador’s third-largest coastal city and a bustling hub of culture and innovation. The vibrant port city is well-known for its tuna industry, which has earned it a reputation as the “Tuna Capital of the World.” Exploring Manta offers a unique perspective on the intersection of tradition and modern urban life.

From Manta you can also just go outside of town inland a bit to Montecristi, which is the authentic home to the making of Panama hats that you see worn in Ecuador, especially in Cuenca.  Manta also showcases an impressive coastal walkway dotted with sculptures that tell the stories of the city’s maritime past.

A must-visit is the “Museo del Banco Central,” where the rich history of the region is highlighted, showcasing archaeological artifacts that date back centuries. You can also enjoy the flavors of local cuisine in Manta; the “ceviche de chura,” made from local black shellfish, is an absolute delight!

A popular way to get to Manta is by bus from Quito, especially on the night buses where you can save money on staying at a hotel and wake up in the morning with Manta ready to serve you breakfast!

#3. SAN LORENZO-SAN MATEO: A Surfing Paradise

punta carnero surfer 2011 photo ecaudor south america one person, clear sky going right to left
dave kess, CC BY-SA 2.5, via Wikimedia Commons

These two neighboring villages just west of Manta are renowned among surfers and water sports enthusiasts, making it an exciting destination for those looking to ride the waves. San Lorenzo marks the southern bookend, and San Mateo the northern bookend, and in between is a string of awesome beaches perfect for finding unforgettable frames and pointbreaks.  Even if you are not into surfing, the beaches boast incredible natural beauty with striking volcanic rock formations—a unique feature that enhances their charm.

The consistent waves and favorable wind conditions present perfect opportunities for surfing at various skill levels. Many local schools offer lessons, making it accessible to beginners eager to catch their first wave. You’ll also find parasailing opportunities if you want to do another type of fun watersport. 

Adding to its allure are the stunning sunsets that reflect upon the ocean, providing a picture-perfect end to a day spent on the beach. The community villages are warm, with local eateries serving delicious seafood, like grilled fresh catch paired with plantains.

You can arrange for a private transfer to take you from Manta to San Lorenzo or San Mateo and pick you back up any day you desire.

#4. SAN CLEMENTE: The Fisherman’s Village

Playa de San Clemente del Tuyu
Rocio Martini, CC BY-SA 4.0, via Wikimedia Commons

Transitioning into San Clemente might feel as if you’re stepping into some place in Italy or Portugal where fishing is the way of life. This quaint fishing village is characterized by its vibrant local culture and the down-to-earth (or down-to-sea) lifestyle of its inhabitants.

The coastal town is just north of Manta and presents a superb opportunity to witness traditional fishing methods; the mornings are filled with local fishermen hauling in their daily catch, which is often sold right on the beach.

The succulent ceviche served at the beach stands is definitely not to be missed, as you can’t get anything more fresh! The town is also known for its distinct artisanal crafts, particularly its pottery and woven materials, as the inhabitants maintain traditional techniques passed down through generations.

Notable features of the beach include the local flora, such as “manglares” or mangrove trees that stretch along the coastline, which form a vital part of the ecosystem. Once you’ve enjoyed the local delicacies, take a walk to the nearby dunes, which hearken back to the region’s geological history. These formations offer a unique landscape that is as fun to climb as it is to photograph.

Most importantly, San Clemente is the gateway to beautiful swimming beaches like Playa San Jacinto, ideal for surfing and lounging. The wide sandy stretches and gentle waves make it a perfect spot for families. Do visit during the annual festival of Nuestra Señora de la Merced in September, where the atmosphere is lively with music, traditional dances, and delicious food.

Similar to San Lorenzo-San Mateo, you can arrange for a private transfer to take you from Manta to San Clemente as a day trip or to pick you back up on another day if you want to spend an overnight at one of the local accommodations.

#5. BAHÍA DE CARÁQUEZ: History and Ecology

Juan Andrés Moreno volando en parapente en Bahía de Caráquez, Manabi, Ecuador
Jmorenov007, CC BY 3.0, via Wikimedia Commons

Bahía de Caráquez is a captivating blend of history and natural beauty. This town is perched on the estuary of the Chone River, where the water sparkles under the sun, jutting out assertively into the ocean on a peninsula of its own like a rocket thrusting into outer space.

Historically significant as one of Ecuador’s oldest cities, it was founded in the 16th century.  The archeological remnants around the area showcase pre-Columbian settlements, specifically those belonging to the Manteña culture. The nearby “El Castillo” archaeological site can be explored, where you can observe ancient pottery and artifacts scattered across the landscape—a spellbinding glimpse into a rich past. Moreover, Bahía is known for its stunning beaches like “Playa Los Cocos” featuring fine golden sand and calm waters that make it an excellent spot for swimming and water sports.

What truly sets Bahía de Caráquez apart are its eco-friendly initiatives. The town is celebrated for its conservation efforts, dubbed “Ecuador’s Eco-City” because its long-standing emphasis on sustainable living through innovative architecture and community projects. A stroll along the waterfront introduces you to local artisans, delicious seafood eateries, and the picturesque bridge that connects Bahía with San Vicente. Do not miss watching the sunset from the beach pier; it’s an awe-inspiring spectacle.

You can reserve bus tickets online that go from Guayaquil to Canoa, and Bahia is simply the next to last stop.  Or, you can reserve a private transfer from Manta or Quito.

#6. MUISNÉ: Ecuador's Longest Interrupted Beach

beachside path in Muisne, Ecuador
Muisné. Photo by Kali Kucera, 2016.

Muisné, Ecuador, is a faded rose lost in time located in the Esmeraldas province, renowned for its natural beauty, Afro-Ecuadorian culture, and pristine beaches.

Nestled between lush rainforests and the Pacific Ocean, Muisné offers an authentic, off-the-beaten-path experience for travelers seeking tranquility and cultural immersion. The town’s most striking feature is its supremely long beach, Playa de Muisné, that you can walk on for hours on end alongside the gentle waves, and drop into swim anywhere along the way.

Muisné is itself an island, separate from the mainland by a 5 minute water taxi, so cars don’t rumble through.  The town is therefore serviced by rickshaws and motorcycle-taxis, but you can as easily just walk to the beach as well down the sandy roads.  You can also explore mangrove forests and sit back and enjoy the island’s Afro-Ecuadorian heritage revealed in street music, dance, and cuisine that reflect the Afro-descendant communities’ influence. Local markets offer fresh seafood, tropical fruits, and artisan crafts, providing a taste of Muisné’s rich traditions.

The nearby Muisné River and surrounding mangroves are ideal for eco-tourism activities such as birdwatching, kayaking, and guided nature tours.

Bus tickets to Muisne can be reserved online for departures from Guayaquil or Quito.

#7. TONCHIGÜE: Hidden and Quiet Beaches

Beach in Tonchigue
Beach campfire, Tonchigüe, Ecuador. Photo by Kali Kucera, 2007.

Tonchigüe is the most clever of illusions.  You would never know from going by the town that hidden behind the trees lies the most exquisite emerald jungle and unspoiled beaches, it is the perfect retreat for those seeking tranquility away from the more crowded tourist destinations.

Many choose to camp along the secluded beaches where you can wake up to the sound of gentle waves lapping at the shore. Coastal trees, such as the impressive “Blindado,” give the landscape a unique character, providing shade and aesthetic appeal along the shoreline.

The village thrives on artisanal fishing, and you’ll find freshly caught seafood at local eateries, prepared with mouth-watering flavors that reflect traditional Ecuadorian recipes. But most travelers don’t stay in town, they go for the eco-lodges down the hill and behind the jungle canopy.  In these lodges all your needs are taken care of, including whale watching tours in the migratory months from June to September, where you can see the majestic humpback whales breach the surface of the ocean.

For the adventurous traveler, the nearby hills provide excellent hiking trails with stunning panoramic views of the region. The breathtaking combination of rugged terrain and endless ocean horizons makes for unforgettable photography opportunities.

To get to Tonchigüe, you need to start out in the Esmeraldas bus terminal or Atacames stations and take buses going south towards Muisné, Momphiche, or Pedernales.  You can’t get these tickets online in advance, but you should not have a problem getting a seat, and the distance is not far.

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